corner6labs

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Our Blog Went Home!

We decided to move our blog to the main corner6labs web server. Control is the name  of the game and without it we are just puppets. Naw…Just Kidding. We just wanted to do a little house organizing, so please find our blog at it’s new home:

http://blog.cornersix.com

See you there!

Filed under: Progress Report

Social Networking Hub Bub

So I just came back from an event that TCU hosted on the subject of online social media marketing. It got me really excited about the business model of corner6labs because it is becoming more and more evident that the needs centered around clearing up this social media marketing debacle, are getting larger by the day (or BTD..as I like to say…that was just stupid). Anyway, I am finding that more and more companies are using and abusing the primary intent of the online social movement (like we did when we first started corner6labs) and is looking for help to decipher all the crap they keep hearing on how to leverage the platform to their advantage. Shame on anyone for missing it, but in the interest of my daily good deed, here is sorta how it went down.

There were speakers from several powerhouse companies such as Mike Volpe from Hubspot (one of my favorites by the way), Wade Burgess from LinkedIn, Erik Johnson from Saber Holding’s Cubeless Networks, and Will Pinnell from Handango. The field was rounded off by highly respected social media marketing  gurus such as Laura Fitton who is the author of “Twitter For Dummies” and Paul Dunay, Author of “Facebook Marketing for Dummies”.

The speakers gave general advice on how to approach social media as a company, except for the LinkedIn guy, who was mainly raging about how awesome LinkedIn was (I guess I can’t blame him, it –  is –  awesome). There was also a panel discussion where the speakers got to answer questions from he audience.

So what?… well, I highly recommend you look one of these conferences up and check it out ASAP, because if you are just entering the social media marketing scene, then you will attain great insight young grasshopper. Or, if you want to hear us wax poetic on our knowledge around the transformation of corporate social media involvement, and why it’s relevant and important? then drop us a line.

Now let’s have a discussion shall we?…Shoot me an email, or just drop a comment on how do you see social media transforming the landscape of product and service consumption, now, and in the future?

Filed under: Rants & Raves

Quick Catch Up

Boy have we been busy! I promised myself I would write in the blog everyday but it’s just not panning out the way I want. Anyway, quick update… We have been working our butts off and we are finally seeing it pay off in dividends. We have a campaign coming up that we believe is going to be impact-fully disruptive (yes I coined that… I think). We are incredibly excited.

The other day I was talking to a friend and I was asking him about how he likes the blog posts. His reply was “I really think you write well and the posts you have are informative” but he followed that up with “but so what? You need to add something more engaging and interactive”. Now some of you may have gotten offended by that, but not me. I love my friends for their honesty. His reply made me start to think about how to present the information I have trapped in my head in a more engaging format. I will spend the next few weeks thinking of just that. In the meantime, I would love to hear your thoughts on how you think I can spice hings up a bit.

Until next time

Filed under: Progress Report

5 Ways That Helps Me Be More Efficient With Planning – #2 – Scenario Planning

It’s been a while. I know you missed me. Quick update… Since we last spoke, we (corner6labs) closed our first deal and is now working hard to provide quality service to our new client. Things are going really well so far.  We have some awsome stuff in the pipeline (IMO) and I am really excited to see them come to fruition.

Now back to the matter at hand. In my last post, I started talking about a topic that seems to get the better of people on a daily basis, planning.  Now, don’t get me wrong, I am not professing that I am the dilai lama when it comes to planning, but I have picked up a few tricks here and there over the years (as a side note, I am quickly approaching my 31st birthday as of this writing….scary stuff). I must admit that from a programmers perspective and with the fast adoptions of methodologies such as “Agile Development“, my planning techniques have been tweeked here are there, and though this series is not particualary specific to application devlopment planning, the underlying concepts remained the same. I think this is a good time to introduce todays tip:

Scenario Planning

When planning, you should always develop outcomes or scenarios. This means that you have to ask yourself, whats the best that can happen?, whats the worst that can happen? and even some things in between. Many skeptics think this is an indicator of paranoia, but ask yourself, shouldn’t you be a little paranoid if what you are planning for is important?

If you borrow from the logical IF…ELSE operators in most programming languages, creating scenarios using this form will prove invaluable in the future. Think in outcomes and steps. What are the possible outcomes of my mission? IF everything doesn’t go right, THEN, How can I adjust? Write them down in short note form.

Now, I know you can’t possibly plan every scenario, but having an idea of how you will react to an outcome will make it easier to adapt and achieve a graceful outcome. Having these scenarios in mind, and outlining the steps to achieve what you want to achieve, will result in a critical part of any mission (desired outcome), your tactics.

Filed under: Tips & Tricks

5 Ways That Helps Me Be More Efficient With Planning – Number 1 – Map it out!

Since we are brand new entrepreneurs, we find ourselves in a constant state of planning. So it shouldn’t be a mystery that we have had to find ways to plan more efficiently.  I found five neat and simple ways that have been helping me, and I wanted to share them by doing a series on the subject.

Number 1 – Map It Out!…Mind-Map that is

You may have already heard of the term “Mind Mapping” but have never explored it.  According to Wikipedia,  “A mind map is a diagram used to represent words, ideas, tasks, or other items linked to and arranged around a central key word or idea“. There have been times that I have used some form of mind mapping technique, but I recently discovered a set of methodologies and free tools related to the subject.

Mind Mapping helps you organize your thoughts into a very powerful visual representation of a central idea. You start with a central keyword or phrase and branch out to related items for that keyword.

As a developer, the concept of mind mapping followed nicely with the way I have always done the preliminary architecture of an application, or even how I approach Object Oriented Programming through class definition. In fact, I recently applied the mind mapping technique while ideating (I term I first heard on an IBM commercial) classes for an application I am building. By focusing on one class, and one class only per map, you can derive the functionality you need to encapsulate within that class. From there, it was pretty easy to know the methods required to make the class work.

With the use of dedicated mind-mapping software, I was able to use the fact that I am a visual person, which for me, translated into more efficient planning sessions.

Here are some of the other reasons I like software based mind-mapping

  1. I can ideate visually
  2. Easy to learn
  3. You can personalize them
  4. Digital format for easy archiving and retrieval

There are many uses of mind maps, and when used properly can turn you into a mean planning machine.

Do you have comments on ways to be more efficient with planning? Drop me a comment. Let me know

Filed under: Tips & Tricks

The Ins and Outs of Biz

We are still here. I have had my head down with work over the past few days and I have hardly had time to take a breathe.

I can’t express what an incredible experience I have been having with corner6labs so far. I am learning so much, and Jose and I have been learning different ways to work with each other that is making us more and more efficient each day.It’s been such a blessed ride.

I am hoping that the next time I write, we would have close several deals we have been working on.

Filed under: Progress Report

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